As part of our NY resolutions to learn from different kinds of strategists, this March we’re welcoming Sophie Little, Strategy Director at Albion for an intimate Q&A session with members.
Anyone interested in business transformation, co-creation, embedded teams, innovation and service design will probably know of Albion.
As for Sophie, this is a little on her:
Sophie is a Strategy Director with eleven years' experience in creative agencies, working across across brand, communications and product innovation. Having fallen into the industry by accident, she spent five years working on comms briefs for Unilever and other FMCGs. She now heads up the Strategy Team at Albion, a creative partner which helps businesses to start and sustain change by building brands, developing new products and services, and evolving cultures. Day-to-day that means developing simple, imaginative strategies that enable breakthrough new offers, and then iterating those strategies through hypothesis and testing 'live', in close collaboration with clients, consultants and designers. So far it's taken her from the delivery depots of Yodel to the fine jewellery sales of Bonhams, with lots of work with startups and high-growth businesses in between.
Sounds great right? Expect an invitation email on Tuesday the 19th. Events usually fill up in 24-48hours so you’ll want to be quick on the trigger.
What is Q&A?
We bring in prominent figures in the industry of marketing for an informal chat. Everyone gets a chance to ask a question in a small group of people eager to pick up some pearls of wisdom.