We recently held a Q&A with Simon Cotterrell, Head of Strategy at Interbrand. Between beers and lime ’n’ sodas , we discussed all sorts of things related to agencies, consultancies, going client side and some of the fundamentals for any strategist. Here are 15 highlights from our conversation.
As part of our New Year resolutions to learn from different kinds of strategists, we had a crackin' Q&A with Sophie Little, Strategy Director at Albion. Anyone interested in business transformation, co-creation, embedded teams, innovation and service design will probably know of Albion, and will probably want to read this!
We recently held a Q&A with Mark Pollard, Strategy CEO at Mighty Jungle in New York. If you don’t know about Mark, he’s a clever strategist, prolific writer and self-confessed artist whose words on Twitter and LinkedIn inspire hundreds of strategists every day. He also runs the highly regarded Sweathead group on Facebook and a Skillshare class on strategy. Here’s a summary of our conversation.
In February we were lucky enough to kick off 2018s Q&As with Becky McOwen-Banks. If you don't know Becky and what she's been trying to do (apart from be an excellent CD) we suggest you find her on YouTube. But before that...
Read this for As to Qs such as:
DO YOU HAVE ANY PRACTICAL ADVICE THAT WE COULD IMPLEMENT TOMORROW TO EFFECT CHANGE (FOR GREATER GENDER DIVERSITY)?
THERE SEEM TO BE MORE WOMEN IN PLANNING THAN CREATIVE - WHY DO YOU THINK THAT IS?
CAMPAIGNS THAT ARE EMPOWERING – THEY’RE BUILT ON TELLING WOMEN THAT THEY NEED SOMETHING TO FEEL EMPOWERED. HOW DO YOU RECONICLE THIS TENSION?
Pete is a co-founder of Blackbook London. A Creative Director turned Partner, Pete now works at the highest levels with some of the most well known international luxury and logistics brands - and you can tell from this Q&A.
Read on for answers to questions about how to build specific teams for clients, how to create processes within companies, and how to better educate clients.
*Warning. Mind may overload.*